On April 6th and 7th the first edition of a historic event celebrating everything concerning Automobili Lamborghini took place.
Over the course of two days, more than 6,000 participants have experienced their passion for the brand on the Imola circuit and have had the opportunity to interact with the car manufacturer's innovations and challenge themselves by driving, in reality and virtually, the many models that travelled the track of the Santerno circuit during the event, as well as the opportunity to meet some of Lamborghini's partners in the stands of the circuit paddock.

As Stephan Winkelmann, CEO of Automobili Lamborghini, rightly said: « Lamborghini Arena is a celebration of love and passion that people have for our brand. We are really proud to have organized such a unique event, which arrives at a very special moment for our company, after the celebrations of last year's 60th anniversary and this year 2024 that coincides with the hybridization of the entire range. We want to share with our fans moments that are very close to our hearts and the goal is to bring the entire Lamborghini community together in one place during an event that is truly open to all, from customers to enthusiasts to employees. These two days have been entirely dedicated to Lamborghini style, which we are very proud of. »

Take out your calendars, there are still several events to come!

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